Etihad Aviation Group launches second year of acclaimed

Etihad Aviation Group, EAG, has opened the second edition of its Fikra University project for 2017, a competition which aims to foster entrepreneurship and innovation within students across the UAE.

This year, EAG is partnering with Abu Dhabi Airports in order to offer a more expansive aviation competition.

Fikra University provides entrepreneurial students with the opportunity to put forward solutions for a range of challenges set by both EAG and Abu Dhabi Airports related to the travel and tourism industry.

Wissam Hachem, Etihad Aviation Group Vice President for Learning and Development, said, "Fikra University is yet another great example of Etihad’s commitment to empowering youth and fostering a culture of innovation. The initiative has received great praise from our university partners and we are proud to have such an initiative that successfully bridges the gap between academic and commercial environments."

The Etihad Fikra Team comprises six young Emirati employees, led by Hamood Al Toqi, who are seeking to make a difference by helping to drive innovation across different entities in EAG. Al Toqi said, "This year the competition is bigger and better, with the support of Abu Dhabi Airports, more universities taking part, and more strategic partners supporting us giving successful students more choice."

Mohammed Al Katheeri, SVP Strategy and Planning at Abu Dhabi Airports, said, "Abu Dhabi Airports is eager to take part in initiatives that will support the development of the national aviation talent, sustaining the growth of our aviation industry. We are excited to partner with EAG in the Fikra University, and look forward to the ambitious and forward thinking strategies and ideas that we will receive from the candidates and to their implementation across our airports’ facilities."

The 2017 edition of Fikra will focus on digital evolution for airlines and airports, free zone development ancillary sales opportunities, improving loyalty, e-commerce, cargo tracking, use of virtual reality and re-design of seats using the latest technology.