Unadventurous Britons stuck in a holiday rut at the same resorts

There is a whole world to explore out there, but it seems when it comes to choosing holidays destinations Britons like to stick to what they know. More than three quarters of Britons have been to the destination more than once, with almost one in 10 have been back to the same holiday spot more than 10 times. And when we are on holiday it seems we leave our sense of adventure at home, with more than 40 per cent travelling less than 15 miles from their accommodation during the whole trip. The new research by Rough Guide, which is celebrating the 30th anniversary of its guide books, also found that only one third of holidaymakers bother to visit the most famous landmarks on their break. Less than 40 per cent of Britons surveyed were prepared to step out of their comfort zone for their annual break and less than a third said they'd make an effort to meet new people. But it's not all bad news. When asked why they return to the same destination so often, more than 70 per cent said it was because they really loved it and 40 per cent said they enjoyed the familiarity and had got to know local people. But the research shows many of us do feel we could be missing out by not visiting different destinations or getting off the beaten track. More than a third admit they should broaden their horizons when it comes to the sites they visit when away, while more than half say the more exploration you do on holiday the more memorable the holiday is. Furthermore, a third of people agree that the best places to visit whilst on holiday take some researching to locate. When it comes to the all-inclusive holiday, nearly 40 per cent agree that they are a lazy way to holiday, with almost a third saying they hide a country's true identity, and a quarter saying they rob people of the chance to explore and experience their own personal adventure. The criticism of all-inclusive holidays comes after a report by Tourism Concern highlighted how all-inclusive resorts can damage the local economy in popular holiday hotspots. The charity said that the concept of all-inclusive often forced local restaurants and bars in destinations like Spain's Costa del Sol and the Dominican Republic to close because tourists no longer spent money outside their all-inclusive hotel.