Arab Today, arab today us stores in cutthroat fight for holiday shopping bucks
Last Updated : GMT 16:20:15
Arab Today, arab today
Arab Today, arab today

US stores in cutthroat fight for holiday shopping bucks

Arab Today, arab today

Arab Today, arab today US stores in cutthroat fight for holiday shopping bucks

New York - AFP

Black Friday, the pinnacle of the US shopping year, comes on a Thursday this year. And even earlier. Desperate for consumer bucks, US chain stores, some fighting for survival, are upping the ante this holiday shopping season with cutthroat discounts offered earlier than ever, and ever-longer opening hours. The prize is not massive profits. It is just getting a big enough piece of the $600 billion consumers could spend to survive unfazed. Giants like Walmart, Target and Best Buy, and online goliath Amazon, are squaring off with deals launched a week before traditional start of the Thanksgiving-Christmas shopping season. Eyes are particularly on two department store chains that once ruled the holiday market -- Sears and JC Penney -- both wrestling for their corporate lives. "It's going to be a very intense shopping season," with one less weekend than last year between the two big holidays, said Chris Christopher, director of consumer markets research at IHS Global Insight. Macy's chief financial officer Karen Hoguet noted that the holiday shopping season will be "shorter and more intense" this year. "We expect a heightened sense of urgency among customers," she added. Black Friday got its name from the shopping frenzy that accompanied early store openings and sharp discounts on popular merchandise on the day after Thanksgiving -- which falls on the fourth Thursday of November. But in recent years, some stores moved their openings back to the evening of Thanksgiving, eroding what some saw as the sanctity of a national holiday, for both shoppers and employees. Everyone is joining the fray this year, opening their doors from late afternoon on Thanksgiving day, November 28, and promising to stay open all night and throughout Friday. Going to the extreme, Sear's Kmart chain will open at 6:00 am on Thanksgiving day, and remain open for 41 hours straight. Underscoring the tenacious fight for shoppers, some retailers are already delivering their ultra-discounts a week ahead. Walmart upped the ante by kicking off its sales on November 22, with a list of popular toys and electronics marked down as much as 50 percent. On Black Friday itself, they will offer a 32 inch LED television for just $98. "Black Friday is our Super Bowl and we plan to win," said chief marketing officer Duncan Mac Naughton. More than ever before, the battle will take place both online and in stores. Battered by the success of Amazon, which only sells over the Internet, the brick-and-mortar retailers are now online in force and offering their deals however and wherever consumers will take them. Electronics retailer Best Buy is promising to discount its way through Christmas, December 25, and will refund the difference if someone pays more for items whose prices were cut again afterwards. "We need to be in the game. So that's what we're going to do," said chief executive Hubert Joly. The stakes are highest for JC Penney and Sears. Penney, the 1,100-store chain that has been gasping to survive, stayed shut on Thanksgiving day last year and lost out hugely. This year, they are not making the same mistake. The stores will open at 8:00 pm on Thursday and stay open through Friday night. "We are fully prepared to execute our aggressive plans for the holidays," chief executive Mike Ullman said. Sears, meanwhile, announced it will "move" Black Friday up one week for Sears stores and by five days for Kmart. "Black Friday itself won't be a determinant of success," said Michael Exstein, a retail industry specialist at Credit Suisse. "But clearly, if you are behind after Black Friday, it's really tough to make it up." Still, the outcome will depend mostly on the willingness of consumers to open their wallets wider. IHS's Christopher forecast spending to rise 3.2 percent from last year, for a total of about $600 billion. Flat household incomes and Washington's political battles over economic policy will keep spenders cautious, Christopher said. "They will buy a bit of luxury," he said, but would also cut back in other areas to do so. "By and large, the consumer feels a little bit better," said Exstein. They are venturing up the shopping scale to things they want, and not just what they need, he added.

arabstoday
arabstoday

Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

Arab Today, arab today us stores in cutthroat fight for holiday shopping bucks Arab Today, arab today us stores in cutthroat fight for holiday shopping bucks

 



Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

Arab Today, arab today us stores in cutthroat fight for holiday shopping bucks Arab Today, arab today us stores in cutthroat fight for holiday shopping bucks

 



Arab Today, arab today
Arab Today, arab today Youssra depended on colored foam

GMT 16:53 2017 Tuesday ,05 September

Youssra depended on colored foam
Arab Today, arab today EasyJet, Lufthansa among seven to bid

GMT 06:49 2017 Tuesday ,17 October

EasyJet, Lufthansa among seven to bid
Arab Today, arab today Etiquette expert underlines importance of gifts

GMT 17:52 2017 Sunday ,03 September

Etiquette expert underlines importance of gifts
Arab Today, arab today Fighters celebrate Raqa victory

GMT 06:07 2017 Wednesday ,18 October

Fighters celebrate Raqa victory
Arab Today, arab today Hiring not part of Alibaba pledge

GMT 11:26 2017 Wednesday ,18 October

Hiring not part of Alibaba pledge
Arab Today, arab today
Arab Today, arab today
Arab Today, arab today Sidem reveals plan to improve education

GMT 15:52 2017 Friday ,06 October

Sidem reveals plan to improve education
Arab Today, arab today British actress becomes fifth woman

GMT 18:15 2017 Monday ,16 October

British actress becomes fifth woman
Arab Today, arab today Climate-disrupting volcanoes helped topple

GMT 16:00 2017 Wednesday ,18 October

Climate-disrupting volcanoes helped topple
Arab Today, arab today The history of solar eclipses

GMT 05:16 2017 Sunday ,20 August

The history of solar eclipses
Arab Today, arab today Mercedes says recalls 400,000 UK cars

GMT 06:56 2017 Tuesday ,17 October

Mercedes says recalls 400,000 UK cars
Arab Today, arab today Britain's Vauxhall to cut 400 jobs

GMT 10:53 2017 Sunday ,15 October

Britain's Vauxhall to cut 400 jobs
Arab Today, arab today Dalal Abdel Aziz happy for “Seventh Neighbor”

GMT 09:31 2017 Monday ,16 October

Dalal Abdel Aziz happy for “Seventh Neighbor”
Arab Today, arab today Three killed, 360,000 without power

GMT 05:11 2017 Tuesday ,17 October

Three killed, 360,000 without power

GMT 12:33 2017 Friday ,13 October

Anoshka happy for reactions to her talk show

GMT 10:37 2017 Thursday ,12 October

Cara Delevingne accuses Weinstein

GMT 16:53 2017 Saturday ,02 September

Mai importance of gifts during Eid Al-Adha

GMT 18:49 2017 Monday ,16 October

India to close colonial-era military farms

GMT 10:46 2017 Saturday ,05 August

Nanis reveals simple ideas for home renovation

GMT 23:42 2017 Monday ,16 October

Better Marriages Make

GMT 07:02 2017 Sunday ,15 October

German minister sparks uproar

GMT 17:12 2017 Monday ,07 August

Al-Shawaifi reveals secrets of total solar eclipse

GMT 03:59 2017 Sunday ,15 October

US mobile carriers Sprint, T-Mobile to merge

GMT 11:37 2017 Saturday ,12 August

Fashion designer reveals her new collection
Arab Today, arab today
Arab Today, arab today
 
 Arab Today Facebook,arab today facebook  Arab Today Twitter,arab today twitter Arab Today Rss,arab today rss  Arab Today Youtube,arab today youtube  Arab Today Youtube,arab today youtube
arabstoday arabstoday arabstoday arabstoday
arabstoday arabstoday arabstoday
arabstoday
بناية النخيل - رأس النبع _ خلف السفارة الفرنسية _بيروت - لبنان
arabstoday, Arabstoday, Arabstoday