Arab Today, arab today experts brew ideas for china tea
Last Updated : GMT 12:25:23
Arab Today, arab today
Arab Today, arab today

Experts brew ideas for China tea

Arab Today, arab today

Arab Today, arab today Experts brew ideas for China tea

Beijing - XINHUA

Coffee or tea? That is the question diners are often asked. Many Westerners are likely to choose coffee, while Chinese prefer tea. But a few foreign tea experts believe tea could become increasingly popular at dinner tables around the world. Promotion and marketing would be the key, said experts attending the 2013 International Tea Conference in Pu\'er, Yunnan province, over the weekend. The value of the beverage is well recognized in China, but not so globally. This can be shown by production, according to Norman Kelly, president of the International Tea Committee. Global tea production has grown 3 percent annually over the past five years, but Chinese tea has been growing 10 percent on average to maintain the nation\'s status as the world\'s biggest producer, he said. This year, the price of Pu\'er tea, a hugely popular tea produced mostly in Yunnan, almost doubled from last year in China, because of severe drought in the province for four consecutive years. However, Pu\'er tea is little known in Western markets such as the United States and Canada. British, Japanese and Indian teas are popular in the international market. Some of their popular teas sell for nine times the price of Chinese teas, said Shen Peiping, deputy governor of Yunnan and president of the Chinese Pu\'er Tea Research Institute. Louise Roberge, president of the Tea Association of Canada, said this is not caused by a difference in quality, but mainly by branding and marketing. She has been to China many times since 1985 and is fond of the elegantly made tea at local restaurants. However, in Canada, people have the impression that Chinese teas are of poor quality, she said. Roberge suggested China create promotional materials to educate consumers in French- and English-speaking countries and regions. Tea shows are also a good place to exhibit Chinese products, she said. Joe Simrany, president of the Tea Association of the USA, said Chinese tea farmers and producers must promote themselves overseas as well as the Chinese tea culture. \"Considering the high cost, China should focus on supporting several specialty teas in cooperation with local and international media. Fabulous stories about tea history and the production process in scientific approaches will be attractive for foreign consumers,\" she said.  Simrany said consumers also want to know where the tea was grown\"In videos or newspapers, the wild and open fields for tea planting will attract more consumers as many foreigners are heavily concerned with food safety, including that the tea must be clean and healthy,\" Simrany said. Shen, deputy governor of Yunnan, said China\'s tea industry is less competitive in global markets because it does not have big companies that are strong enough to compete outside China. Yunnan is home to China\'s largest tea farms, covering 387,000 hectares, and produces 270,000 metric tons of tea a year. However, the province has only 20 tea companies that can reap a yearly revenue of at least 100 million yuan ($16 million), he said. The province has another 118 tea companies with annual sales of at least 10 million yuan, he said. \"Many tea companies\' products are similar to each other and fail to cater to various consumer needs,\" Shen said. Shen said Yunnan and other major tea producing areas in China should diversify tea varieties in line with local conditions. \"Yunnan\'s goal is to create an industry of at least 100 billion yuan of annual revenue to restore China\'s leading role in the international tea market,\" Shen said. Tea originated in China, which in ancient times dominated the global market.

arabstoday
arabstoday

Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

Arab Today, arab today experts brew ideas for china tea Arab Today, arab today experts brew ideas for china tea

 



Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

Arab Today, arab today experts brew ideas for china tea Arab Today, arab today experts brew ideas for china tea

 



Arab Today, arab today
Arab Today, arab today Arab tradition glitters in Colombia

GMT 12:59 2017 Thursday ,19 October

Arab tradition glitters in Colombia
Arab Today, arab today Second US judge orders freeze

GMT 08:04 2017 Thursday ,19 October

Second US judge orders freeze
Arab Today, arab today Etiquette expert underlines importance of gifts

GMT 17:52 2017 Sunday ,03 September

Etiquette expert underlines importance of gifts
Arab Today, arab today Tillerson heads to Gulf, downbeat

GMT 09:23 2017 Friday ,20 October

Tillerson heads to Gulf, downbeat
Arab Today, arab today Hiring not part of Alibaba pledge

GMT 11:26 2017 Wednesday ,18 October

Hiring not part of Alibaba pledge
Arab Today, arab today
Arab Today, arab today
Arab Today, arab today Sidem reveals plan to improve education

GMT 15:52 2017 Friday ,06 October

Sidem reveals plan to improve education
Arab Today, arab today Ex-French minister Dati wants tough action

GMT 10:54 2017 Thursday ,19 October

Ex-French minister Dati wants tough action
Arab Today, arab today Massacre fears spark race

GMT 19:09 2017 Thursday ,19 October

Massacre fears spark race
Arab Today, arab today The history of solar eclipses

GMT 05:16 2017 Sunday ,20 August

The history of solar eclipses
Arab Today, arab today Mercedes says recalls 400,000 UK cars

GMT 06:56 2017 Tuesday ,17 October

Mercedes says recalls 400,000 UK cars
Arab Today, arab today Britain's Vauxhall to cut 400 jobs

GMT 10:53 2017 Sunday ,15 October

Britain's Vauxhall to cut 400 jobs
Arab Today, arab today Actress Shery Adel happy for Egypt’s qualification

GMT 08:57 2017 Wednesday ,18 October

Actress Shery Adel happy for Egypt’s qualification
Arab Today, arab today Climate-disrupting volcanoes helped topple

GMT 16:00 2017 Wednesday ,18 October

Climate-disrupting volcanoes helped topple

GMT 07:47 2017 Tuesday ,17 October

Hussein Fahmy happy for honoring in festival

GMT 18:15 2017 Monday ,16 October

British actress becomes fifth woman

GMT 18:29 2017 Sunday ,03 September

Designer produced new set of ornaments

GMT 05:11 2017 Tuesday ,17 October

Three killed, 360,000 without power

GMT 10:46 2017 Saturday ,05 August

Nanis reveals simple ideas for home renovation

GMT 06:43 2017 Wednesday ,18 October

Fake dentists ply brisk trade

GMT 06:52 2017 Monday ,16 October

Airbus CEO says won't cling to job

GMT 17:12 2017 Monday ,07 August

Al-Shawaifi reveals secrets of total solar eclipse

GMT 20:46 2017 Thursday ,19 October

Qualcomm files lawsuits in China to ban iPhones

GMT 19:29 2017 Tuesday ,29 August

Yomna: decoration leaved positive effects
Arab Today, arab today
Arab Today, arab today
 
 Arab Today Facebook,arab today facebook  Arab Today Twitter,arab today twitter Arab Today Rss,arab today rss  Arab Today Youtube,arab today youtube  Arab Today Youtube,arab today youtube
arabstoday arabstoday arabstoday arabstoday
arabstoday arabstoday arabstoday
arabstoday
بناية النخيل - رأس النبع _ خلف السفارة الفرنسية _بيروت - لبنان
arabstoday, Arabstoday, Arabstoday