Arab Today, arab today chinese ecommerce insiders seek to break barriers
Last Updated : GMT 15:22:03
Arab Today, arab today
Arab Today, arab today

Chinese E-commerce insiders seek to break barriers

Arab Today, arab today

Arab Today, arab today Chinese E-commerce insiders seek to break barriers

online shopping
Xiamen - XINHUA

While Chinese consumers do much of their shopping with the click of a mouse or a fingertip, some foreign products aren't so easily obtained.
Chinese and foreign e-commerce insiders gathered at the China International Fair for Investment and Trade, which runs Sept. 8 to 11 in Xiamen, Fujian Province, to discuss challenges to cross-border online retail.
China is the world's largest online retail market, with a total revenue expected to reach 3.1 trillion yuan (502.4 billion U.S. dollars) in 2014, according to data from the China Council for the Promotion of International Trade (CCPIT).
Many of 332 million online shoppers, among the total Chinese population, have higher income, better computer knowledge and more fashion-sensitive.
"E-commerce in China is entering a golden era," said Cai Hua, co-founder of the Global Cross-border E-commerce Association who has 12 years of experience managing three foreign e-commerce platforms.
GOLD RUSH
Cai's optimism was shared by Nigel Sims, director at a British company Union Jack Marketing, which provides logistics and support for e-commerce businesses in the United Kingdom.
"I'm establishing an online platform in China next year, because China is a very exciting market," Sims told Xinhua, adding that he plans to sell brands Chinese people are not quite familiar with.
"Mostly smaller and specialized brands," he said. "Not everyone can afford a French handbag or an Italian suit."
Sims's company is just a drop in the ocean of foreign businesses looking to access the Chinese market through e-commerce, said Stephen Phillips, chief executive of the China-Britain Business Council (CBBC).
UK Trade and Investment signed a Memorandum of Understanding with the e-commerce giant Alibaba during British Prime Minister David Cameron's visit to China last year to help raise the profile of British companies among Alibaba's huge user base.
Last month, fashion retailers Top Shop and Miss Selfridge announced partnerships with Shangpin.com in hopes of reaching Chinese customers. So far, over 20 British brands have established flagship stores on China's major business-to-customer platforms.
At the same time, a growing number of foreign online retailers, such as Mothercare and Wiggle, are now running Chinese language websites.
Along with foreign big names "looking east," Chinese e-commerce companies have already started targeting overseas customers.
Lightinthebox.com is a Beijing-headquartered retail website that sells and delivers products directly to consumers around the world. More than 90 percent of the company's revenue comes from overseas sales
Lightinthebox Vice President Jiang Yong said the company has built warehouses overseas and hired locals for after-sale services.
"Customers around the world can easily buy high-quality, low-price products on our website," Jiang said.
"Chinese products are competitive, as the production costs in China are still well below Western levels," said Li Yansheng, senior vice president of Shenzhen 4PX Information Technology Co., Ltd., which specializes in helping foreign e-retailers set up platforms in China.
Moreover, China's middle class families have enough money to buy European-made products and luxuries, said Li, making e-commerce between China and the rest of the world profitable.
CHALLENGES REMAIN
Prospects for cross-border e-commerce may be bright, but insiders warned much should be done to tap the market's full potential.
Building a presence in foreign e-commerce markets typically requires trusted local partners for technical and logistics support.
"England is a small country, which means it is easier to move things around on the same day or next day. Obviously, in China it's more difficult given longer distances," Sims said.
Conference attendees said cross-border shipments require cooperation between the two countries' customs, tariff reductions and other preferential policies to help the industry thrive.
Phillips said tastes, preferences and buying habits vary among customers in China and the West, which means foreign companies must localize product offerings and marketing.
"But our view at the CBBC is that these challenges can be overcome," said Phillips. Cai is also confident, while his association begins training business professionals in cross-border e-commerce.
"The cake is big enough for domestic and foreign companies to share," he said.

Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

Arab Today, arab today chinese ecommerce insiders seek to break barriers Arab Today, arab today chinese ecommerce insiders seek to break barriers

 



Arab Today, arab today
Arab Today, arab today Fadi explains secrets of  Nancy Ajram's newlook

GMT 18:23 2017 Friday ,24 February

Fadi explains secrets of  Nancy Ajram's newlook
Arab Today, arab today Tourist guide explains types of tourism

GMT 18:28 2017 Saturday ,25 February

Tourist guide explains types of tourism
Arab Today, arab today Expresses Algerian history by woody figures

GMT 13:26 2017 Friday ,24 February

Expresses Algerian history by woody figures
Arab Today, arab today Iran complying with nuclear deal

GMT 07:14 2017 Saturday ,25 February

Iran complying with nuclear deal
Arab Today, arab today Ayat Abaza says state TV presented major stars

GMT 03:52 2017 Sunday ,26 February

Ayat Abaza says state TV presented major stars
View News in Arabic - Business: اقتصاد دولي
Arab Today, arab today
Arab Today, arab today
Arab Today, arab today Reading therapy relieves mental disorders

GMT 15:39 2017 Friday ,24 February

Reading therapy relieves mental disorders
Arab Today, arab today UK appoints 1st Scotland Yard chief in 188 years

GMT 05:14 2017 Thursday ,23 February

UK appoints 1st Scotland Yard chief in 188 years
Arab Today, arab today Penguins in the age of dinos

GMT 11:44 2017 Saturday ,25 February

Penguins in the age of dinos
Arab Today, arab today Pluto's unruly moons

GMT 06:31 2015 Thursday ,04 June

Pluto's unruly moons
Arab Today, arab today 'Constructive' Vauxhall talk with union

GMT 08:54 2017 Saturday ,25 February

'Constructive' Vauxhall talk with union
Arab Today, arab today Tesla back into red but revenue grows

GMT 07:27 2017 Thursday ,23 February

Tesla back into red but revenue grows
Arab Today, arab today Ola Ghanem hopes to work with M.Ramadan

GMT 07:23 2017 Friday ,24 February

Ola Ghanem hopes to work with M.Ramadan
Arab Today, arab today Ex-yoga missionary unleashes rage

GMT 12:16 2017 Thursday ,23 February

Ex-yoga missionary unleashes rage

GMT 06:08 2017 Thursday ,23 February

Actress Lobna Abdel Aziz proud of her career

GMT 12:35 2017 Tuesday ,21 February

63-Year-Old Woman Delivers Baby

GMT 22:42 2017 Thursday ,23 February

Nasima Gamei revives heritage in jewelries

GMT 10:28 2017 Wednesday ,22 February

Milan laughs while Rome cries

GMT 20:33 2017 Friday ,17 February

To release new antiques collection

GMT 10:20 2017 Thursday ,23 February

Brazil's top diplomat resigns

GMT 11:54 2017 Thursday ,23 February

Saudis await visitors but will they come?

GMT 13:12 2015 Saturday ,09 May

Sheikh Sultan opens Sharjah Centre

GMT 20:02 2017 Tuesday ,21 February

Nohan Seyam designs beautiful accessories
Arab Today, arab today
Arab Today, arab today
 
 Arab Today Facebook,arab today facebook  Arab Today Twitter,arab today twitter Arab Today Rss,arab today rss  Arab Today Youtube,arab today youtube  Arab Today Youtube,arab today youtube
arabstoday arabstoday arabstoday arabstoday
arabstoday arabstoday arabstoday
arabstoday
بناية النخيل - رأس النبع _ خلف السفارة الفرنسية _بيروت - لبنان
arabstoday, Arabstoday, Arabstoday