Arab Today, arab today microsoft to launch first flagship store outside us
Last Updated : GMT 20:24:35
Arab Today, arab today
Arab Today, arab today

To take on global rivals Apple and Samsung

Microsoft to launch first flagship store outside US

Arab Today, arab today

Arab Today, arab today Microsoft to launch first flagship store outside US

Microsoft launched mobile devices such as Surface tablets and Lumia smartphones
Sydney - Arab Today

Microsoft on Tuesday said it will open its first flagship store outside the United States in Sydney, as the technology giant expands its physical footprint to take on global rivals Apple and Samsung.

Microsoft Australia's managing director Pip Marlow said the shop, to be located in Sydney's main Pitt Street shopping district, was a "significant development" for the American firm.

"This is a significant development for our business locally as well as globally," Marlow said in a statement on the company's website.

"This will be much more than a store. It will embody the world class innovation that you have come to expect from Microsoft and be a space where consumers... can visit and learn how to make the most of their technology."

A flagship store is commonly seen as a way for firms to showcase their brand's products and have more recently been adopted by technology companies keen to establish direct contact with their customers in large, downtown outlets.

The store will be just several hundred metres from Apple's flagship shop and a Samsung outlet, and will reportedly take up 581 square metres (6,254 square feet) over two floors.

Marlow did not say when it would open but The Australian Financial Review said it would be in time to capture the busy Christmas shopping period.

The Redmond, Washington-based company announced last year its first flagship store would be on Fifth Avenue in New York.

The firm has 110 physical stores in the US, Canada and Puerto Rico and 17 store-in-store locations in China. Along with the flagship shops, they are a reflection of Microsoft's push towards a more visible presence.

Apple said in March it has 453 physical stores in 16 countries.

Microsoft is seeking to take on the mobile operating systems space dominated by Apple's iOS and Google's Android. The Windows operating system for PCs, which was launched in the 1990s, has been a cash cow for Microsoft, but the platform is lagging in mobile.

Microsoft has also launched its own mobile devices such as Surface tablets and Lumia smartphones.
Source: AFP

arabstoday
arabstoday

Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

Arab Today, arab today microsoft to launch first flagship store outside us Arab Today, arab today microsoft to launch first flagship store outside us

 



Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

Arab Today, arab today microsoft to launch first flagship store outside us Arab Today, arab today microsoft to launch first flagship store outside us

 



Arab Today, arab today
Arab Today, arab today Arab tradition glitters in Colombia

GMT 12:59 2017 Thursday ,19 October

Arab tradition glitters in Colombia
Arab Today, arab today Second US judge orders freeze

GMT 08:04 2017 Thursday ,19 October

Second US judge orders freeze
Arab Today, arab today Etiquette expert underlines importance of gifts

GMT 17:52 2017 Sunday ,03 September

Etiquette expert underlines importance of gifts
Arab Today, arab today Silent Republicans have their reasons

GMT 16:55 2017 Thursday ,19 October

Silent Republicans have their reasons
Arab Today, arab today Hiring not part of Alibaba pledge

GMT 11:26 2017 Wednesday ,18 October

Hiring not part of Alibaba pledge
Arab Today, arab today
Arab Today, arab today
Arab Today, arab today Sidem reveals plan to improve education

GMT 15:52 2017 Friday ,06 October

Sidem reveals plan to improve education
Arab Today, arab today Ex-French minister Dati wants tough action

GMT 10:54 2017 Thursday ,19 October

Ex-French minister Dati wants tough action
Arab Today, arab today Massacre fears spark race

GMT 19:09 2017 Thursday ,19 October

Massacre fears spark race
Arab Today, arab today The history of solar eclipses

GMT 05:16 2017 Sunday ,20 August

The history of solar eclipses
Arab Today, arab today Mercedes says recalls 400,000 UK cars

GMT 06:56 2017 Tuesday ,17 October

Mercedes says recalls 400,000 UK cars
Arab Today, arab today Britain's Vauxhall to cut 400 jobs

GMT 10:53 2017 Sunday ,15 October

Britain's Vauxhall to cut 400 jobs
Arab Today, arab today Hussein Fahmy happy for honoring in festival

GMT 07:47 2017 Tuesday ,17 October

Hussein Fahmy happy for honoring in festival
Arab Today, arab today Climate-disrupting volcanoes helped topple

GMT 16:00 2017 Wednesday ,18 October

Climate-disrupting volcanoes helped topple

GMT 09:31 2017 Monday ,16 October

Dalal Abdel Aziz happy for “Seventh Neighbor”

GMT 18:15 2017 Monday ,16 October

British actress becomes fifth woman

GMT 18:29 2017 Sunday ,03 September

Designer produced new set of ornaments

GMT 05:11 2017 Tuesday ,17 October

Three killed, 360,000 without power

GMT 10:46 2017 Saturday ,05 August

Nanis reveals simple ideas for home renovation

GMT 23:42 2017 Monday ,16 October

Better Marriages Make

GMT 06:52 2017 Monday ,16 October

Airbus CEO says won't cling to job

GMT 17:12 2017 Monday ,07 August

Al-Shawaifi reveals secrets of total solar eclipse

GMT 03:59 2017 Sunday ,15 October

US mobile carriers Sprint, T-Mobile to merge

GMT 19:29 2017 Tuesday ,29 August

Yomna: decoration leaved positive effects
Arab Today, arab today
Arab Today, arab today
 
 Arab Today Facebook,arab today facebook  Arab Today Twitter,arab today twitter Arab Today Rss,arab today rss  Arab Today Youtube,arab today youtube  Arab Today Youtube,arab today youtube
arabstoday arabstoday arabstoday arabstoday
arabstoday arabstoday arabstoday
arabstoday
بناية النخيل - رأس النبع _ خلف السفارة الفرنسية _بيروت - لبنان
arabstoday, Arabstoday, Arabstoday