Arab Today, arab today virtual museums to whet appetites
Last Updated : GMT 07:53:25
Arab Today, arab today
Arab Today, arab today

Abu Dhabi’s treasure troves

Virtual museums to whet appetites

Arab Today, arab today

Arab Today, arab today Virtual museums to whet appetites

Osman Hamdi Bey’s 1878 painting
Abu Dhabi - Arab Today

Abu Dhabi's museums need to embrace digitisation to showcase their offerings and attract visitors from home and abroad, according to an expert from the Metropolitan Museum of Art in New York.
The future of the capital's museums depends on connecting the physical and the digital, and digitisation of collections should not be seen as discouraging people from visiting the actual museums, said Sree Sreenivasan, the Met's first chief digital officer. The appointment made last year highlights the importance of digital content for global museums.
"You have to make the virtual museums so enticing that people will want to come to see the physical museums,” he said. "It's all about storytelling.”
Digitisation of the museums in Abu Dhabi is an important way to spread the word about the new attractions.
"You are a new cultural capital of the world, you have to tell all the stories of the construction, and build the excitement before you need it so that it's here when you need it,” Mr Sreenivasan said.
"Louvre and Guggenheim are going to have a major effect on the overall tourism numbers in Abu Dhabi and these will be a milestone, not only in the cultural history, but also in the economic and business histories of Abu Dhabi.”
The emirate is increasing its tourist attractions and museums and those planned at Saadiyat Island are some of the most-eagerly awaited, which along with an airport expansion, are expected to boost tourism revenues.
The capital is developing three international museums in collaboration with Agence France Muséums, The British Museum and the Solomon R Guggenheim Foundation.
The Louvre Abu Dhabi on Saadiyat Island Cultural District is expected to be complete this year. It will be home to archaeological objects, fine and decorative arts. Zayed National Museum is expected to open in 2016. Guggenheim Abu Dhabi will be dedicated to contemporary art and culture and open in 2017.
The Louvre Abu Dhabi has in place a policy of digitalisation of its artworks. Its collection has already undergone partial digitisation. On its website is a section titled Explore the Collection, where visitors can preview some of the museum's artefacts such as Osman Hamdi Bey's 1878 painting A Young Emir Studying, an octagonal box from the Tang dynasty from 8th century China and a 10th century sculpture of Shiva from India.
"The digitalisation and the 3D scanning are fantastic tools to study the artworks and to see them in a different way,” according to a spokeswoman for Louvre Abu Dhabi. "These images are essential to the collection management. It is a new way to present the artworks for the public, who can get a better understanding of them.”
Over the past decade, museums across the world have been digitising their collections to increase visitors.
"The old ways of marketing for museums used to be advertising and public relations. Now you need more than that to tell stories, and social media is a critical element in that,” Mr Sreenivasan said.
The digitisation of museums will not replace the programmes that lending of collections across the world, and the Met expects to continue its extensive loan programme.
The Met has more 1 million objects across 17 departments, including its collection of European paintings from the 13th through the 19th centuries, including works by Rembrandt, Vermeer, Manet, Monet, Cézanne and Van Gogh.
One of the collections on show, which can be previewed on the Met's website, is an Indian jewellery collection belonging to Sheikh Hamad bin Abdullah Al Thani, the chief executive of the Qatari holding company Qipco. The group has interests in banks, airlines and property among other sectors.
The exhibition is called Treasures from India: Jewels from the Al Thani Collection and is open to the public in New York until January 25. The collection includes Mughal masterpieces, Art Deco objects by Cartier and jewellery spanning 400 years.
The Met has 400,000 images that can be downloaded for non-commercial purposes for free as of now.
"That doesn't mean we won't have premium products someday,” Mr Sreenivasan said.
Source: The National

Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

Arab Today, arab today virtual museums to whet appetites Arab Today, arab today virtual museums to whet appetites

 



Arab Today, arab today
Arab Today, arab today Fadi Kataya explains secrets of  Nancy Ajram's newlook
Arab Today, arab today Messi visit will contribute in tourism

GMT 14:04 2017 Friday ,24 February

Messi visit will contribute in tourism
Arab Today, arab today Expresses Algerian history by woody figures

GMT 13:26 2017 Friday ,24 February

Expresses Algerian history by woody figures
Arab Today, arab today Iran complying with nuclear deal

GMT 07:14 2017 Saturday ,25 February

Iran complying with nuclear deal
Arab Today, arab today Zainab al-Maliki reveals herTV presenter models

GMT 18:12 2017 Friday ,24 February

Zainab al-Maliki reveals herTV presenter models

GMT 13:09 2017 Monday ,20 February

Refuses to convert his novel to unethical one

GMT 06:33 2017 Monday ,20 February

Participates in a workshop on Babylon

GMT 21:44 2017 Sunday ,19 February

To present 40 paintings in special exhibition

GMT 08:31 2017 Sunday ,19 February

Rabat to Be Africa’s Cultural Capital in April

GMT 17:53 2017 Saturday ,18 February

Mohammed Bin Talha: My prize for all Moroccan poets

GMT 19:21 2017 Friday ,17 February

Abu Zeid Al-Idrisi warns of decline of reading

GMT 23:00 2017 Thursday ,16 February

Yazidis celebrate “Khader Elias” religious holiday
View News in Arabic - Culture: أخبار ثقافة
Arab Today, arab today
Arab Today, arab today
Arab Today, arab today Reading therapy relieves mental disorders

GMT 15:39 2017 Friday ,24 February

Reading therapy relieves mental disorders
Arab Today, arab today UK appoints 1st Scotland Yard chief in 188 years

GMT 05:14 2017 Thursday ,23 February

UK appoints 1st Scotland Yard chief in 188 years
Arab Today, arab today Ex-yoga missionary unleashes rage

GMT 12:16 2017 Thursday ,23 February

Ex-yoga missionary unleashes rage
Arab Today, arab today Pluto's unruly moons

GMT 06:31 2015 Thursday ,04 June

Pluto's unruly moons
Arab Today, arab today Tesla back into red but revenue grows

GMT 07:27 2017 Thursday ,23 February

Tesla back into red but revenue grows
Arab Today, arab today Nissan enhances sales in most markets

GMT 14:08 2017 Monday ,20 February

Nissan enhances sales in most markets
Arab Today, arab today Actress Lobna Abdel Aziz proud of her career

GMT 06:08 2017 Thursday ,23 February

Actress Lobna Abdel Aziz proud of her career
Arab Today, arab today Milan laughs while Rome cries

GMT 10:28 2017 Wednesday ,22 February

Milan laughs while Rome cries

GMT 07:36 2017 Wednesday ,22 February

Wafaa Amer is happy for Sherihan’s return

GMT 12:35 2017 Tuesday ,21 February

63-Year-Old Woman Delivers Baby

GMT 22:42 2017 Thursday ,23 February

Nasima Gamei revives heritage in jewelries

GMT 15:53 2017 Tuesday ,21 February

Small ponds have outsized impact

GMT 20:33 2017 Friday ,17 February

To release new antiques collection

GMT 07:51 2017 Wednesday ,22 February

Mom's immune system accepts babies

GMT 09:59 2017 Monday ,20 February

Tourism shows signs of recovery

GMT 13:12 2015 Saturday ,09 May

Sheikh Sultan opens Sharjah Centre

GMT 20:02 2017 Tuesday ,21 February

Nohan Seyam designs beautiful accessories
Arab Today, arab today
Arab Today, arab today
 
 Arab Today Facebook,arab today facebook  Arab Today Twitter,arab today twitter Arab Today Rss,arab today rss  Arab Today Youtube,arab today youtube  Arab Today Youtube,arab today youtube
arabstoday arabstoday arabstoday arabstoday
arabstoday arabstoday arabstoday
arabstoday
بناية النخيل - رأس النبع _ خلف السفارة الفرنسية _بيروت - لبنان
arabstoday, Arabstoday, Arabstoday