Arab Today, arab today turkish beauty mag ties muslim veil to glamour
Last Updated : GMT 03:08:51
Arab Today, arab today
Arab Today, arab today

Dedicated to women wearing headscarves

Turkish beauty mag ties Muslim veil to glamour

Arab Today, arab today

Arab Today, arab today Turkish beauty mag ties Muslim veil to glamour

A model prepare for a photo shoot for Ala Magazine in Istanbul
Ankara - Arabstoday

A model prepare for a photo shoot for Ala Magazine in Istanbul Can the Muslim headscarf be synonymous with glamour? Turkey\'s first fashion magazine for conservative Islamic women looks set to win the challenge. In less than a year since it was launched last June, the monthly Ala -- meaning \"beauty\" -- has become a mainstream glossy.
With a circulation of 20,000, it is only slightly behind the Turkish versions of Cosmopolitan, Vogue and Elle magazines.
Ala\'s pages are splashed with models reflecting a conservative Islamic style, all wearing headscarves and long dresses, with their arms and necks covered.
Ala\'s editor, 24-year-old Hulya Aslan, has first-hand experience with Turkey\'s headscarf troubles. Because she insisted on wearing one, she had to give up a university education, instead finding work at a bank.
\"Now there is normalisation, an improvement. Now our veiled comrades can enter university and have more professional opportunities,\" she told AFP. \"For the last five or six years we can say we have turned the corner.\"
Ala, created by two advertisers, offers the usual fare of health tips, travel pages and celebrity interviews, supplemented by a strong dose of loud and clear Islamic activism.
\"Veiled Is Beautiful\" proclaims one advertisement, driving home the point with the words: \"My way, my choice, my life, my truth, my right.\"
But such slogans sound more like a reference to the struggles of the past, when secularism monopolised the social scene and the Islamic headscarf, often viewed as a political symbol, met hostile reactions.
The struggle continues despite the 2002 poll victory of Prime Minister Recep Tayyip Erdogan\'s Justice and Development Party (AKP), which has Islamist roots and many of whose members have spouses who wear headscarves, including Erdogan\'s wife Emine.
Although the strict application of secularism has been loosened under AKP rule, headscarves are still off-limits for civil servants. It is now allowed in some universities, while many others ban them.
In Turkey, 60 percent of women wear some type of hair covering -- sometimes also hiding their necks and ears -- according to a 2006 survey conducted by the Istanbul-based Turkish Economic and Social Studies Foundation.
The fashion world now sees a growing demand from conservative Turkish women who are keen to assert themselves.
\"There are now much prettier things than before,\" said Merve Buyuk, a 22-year-old trainee at Ala. \"Designers have now understood that we exist. They\'ve started making clothes that are not necessarily black or brown. ... I\'m pretty happy with this change.\"
Ala is hoping to influence conservative women\'s fashion and cash in on it with advertising revenue.
\"With this magazine, we are changing trends. We say that women in headscarves can follow trends. There are more and more products on the market they can access,\" Aslan said.
Communication scientist Nilgun Tutal of Istanbul\'s Galatasaray University said Ala attests to the rise of middle- and upper-class Muslims who are adapting to the consumer society, thanks to almost 10 years of AKP rule and Turkey\'s sustained economic growth.
\"At one time, Islam, to distinguish itself from the West, took a position hostile to consumer society. But today, these people, to express their success, can only do that through consumer society,\" Tutal said.

Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

Arab Today, arab today turkish beauty mag ties muslim veil to glamour Arab Today, arab today turkish beauty mag ties muslim veil to glamour

 



Arab Today, arab today
Arab Today, arab today Mohamed Bahari prepares new collection for spring 2017

GMT 06:15 2017 Monday ,27 February

Mohamed Bahari prepares new collection for spring 2017
Arab Today, arab today 17.4 million tourists visit UAE in 2016

GMT 00:47 2017 Monday ,27 February

17.4 million tourists visit UAE in 2016
Arab Today, arab today Sheds light on major steps in 12-year career

GMT 06:07 2017 Monday ,27 February

Sheds light on major steps in 12-year career
Arab Today, arab today UN envoy sets out framework

GMT 07:25 2017 Monday ,27 February

UN envoy sets out framework
Arab Today, arab today Ayat Abaza says state TV presented major stars

GMT 03:52 2017 Sunday ,26 February

Ayat Abaza says state TV presented major stars
View News in Arabic - Media: وسائل الإعلام أخبار
Arab Today, arab today
Arab Today, arab today
Arab Today, arab today Penguins in the age of dinos

GMT 11:44 2017 Saturday ,25 February

Penguins in the age of dinos
Arab Today, arab today Pluto's unruly moons

GMT 06:31 2015 Thursday ,04 June

Pluto's unruly moons
Arab Today, arab today 'Constructive' Vauxhall talk with union

GMT 08:54 2017 Saturday ,25 February

'Constructive' Vauxhall talk with union
Arab Today, arab today Tesla back into red but revenue grows

GMT 07:27 2017 Thursday ,23 February

Tesla back into red but revenue grows
Arab Today, arab today Reasons for the delay 'On the Stairs of Servants'

GMT 06:42 2017 Saturday ,25 February

Reasons for the delay 'On the Stairs of Servants'
Arab Today, arab today Ex-yoga missionary unleashes rage

GMT 12:16 2017 Thursday ,23 February

Ex-yoga missionary unleashes rage

GMT 07:23 2017 Friday ,24 February

Ola Ghanem hopes to work with M.Ramadan

GMT 05:14 2017 Thursday ,23 February

UK appoints 1st Scotland Yard chief in 188 years

GMT 18:23 2017 Friday ,24 February

Fadi explains secrets of  Nancy Ajram's newlook

GMT 10:28 2017 Wednesday ,22 February

Milan laughs while Rome cries

GMT 19:45 2017 Monday ,20 February

Sarah Belamesh designs antiques of "ceramic"

GMT 10:51 2017 Saturday ,25 February

Pigs with edited genes show resistance

GMT 14:04 2017 Friday ,24 February

Messi visit will contribute in tourism

GMT 13:12 2015 Saturday ,09 May

Sheikh Sultan opens Sharjah Centre

GMT 01:04 2017 Tuesday ,28 February

Nokia 3310 is back — and so is 'Snake'

GMT 22:42 2017 Thursday ,23 February

Nasima Gamei revives heritage in jewelries
Arab Today, arab today
Arab Today, arab today
 
 Arab Today Facebook,arab today facebook  Arab Today Twitter,arab today twitter Arab Today Rss,arab today rss  Arab Today Youtube,arab today youtube  Arab Today Youtube,arab today youtube
arabstoday arabstoday arabstoday arabstoday
arabstoday arabstoday arabstoday
arabstoday
بناية النخيل - رأس النبع _ خلف السفارة الفرنسية _بيروت - لبنان
arabstoday, Arabstoday, Arabstoday