Arab Today, arab today theater ticket app todaytix makes west end debut
Last Updated : GMT 06:51:35
Arab Today, arab today
Arab Today, arab today

Went public in the iconic London district

Theater ticket app TodayTix makes West End debut

Arab Today, arab today

Arab Today, arab today Theater ticket app TodayTix makes West End debut

The Garrick Theatre in London's West End
San Francisco - Arab Today

A last-minute theater ticket smartphone application that has been a hit on Broadway took its act to London's West End on Monday with the official opening there of TodayTix.

A TodayTix app that offers deals on theater tickets bought any time from seven days to an hour before performances came out of a test phase and went public in the iconic London theater district.

"We are expecting to be working with basically every single theater owner in London," TodayTix co-founder and chief executive Merritt Baer told AFP.

"Hopefully, by making it easier to see theater, and affordable, we are re-engaging an audience that hasn't been to the theater in a while and also bringing new people to the theater."

Since being launched in 2013 by childhood friends-turned-adult business partners Baer and Brian Fenty, TodayTix has met with rave reviews and now claims to sell about 3.5 percent of all Broadway theater tickets.

TodayTix boasts more than 425,000 users with a typical ticket buyer being about 32 years old, more than a decade younger that the average overall theater goer, according to Baer.

Baer, a theater producer who won a Tony Award in 2012 for a revival of Arthur Miller's "Death of a Salesman" starring the late Philip Seymour Hoffman, said he was inspired by the way online services such as Uber and Airbnb have shaken up the taxi and hotel industries respectively.

"We thought why is something like this not happening in the theater world," Baer said.

Broadway theaters recorded ticket sales of $1.365 billion in the year-long period that ended on May 24, according to a trade group called The Broadway League.

Figures available for the British market showed that theater ticket sales there in the 2013 to 2014 year tallied about $8.4 billion.

TodayTix focuses on taking pain out of buying last-minute theater tickets, which can be purchased quickly using the smartphone applications. Broadway show tickets can be picked up at will call, or be hand delivered by TodayTix uniformed 'concierges' outside theaters a short time before curtains are scheduled to rise.

Tickets at London theaters will be available at will call. TodayTix makes its money by charging flat fees per ticket and commissions paid by theaters. Versions of the TodayTix application are available for smartphones powered by Apple or Android software.
Source: AFP

arabstoday
arabstoday

Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

Arab Today, arab today theater ticket app todaytix makes west end debut Arab Today, arab today theater ticket app todaytix makes west end debut

 



Arab Today, arab today

Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

Arab Today, arab today theater ticket app todaytix makes west end debut Arab Today, arab today theater ticket app todaytix makes west end debut

 



Arab Today, arab today Designer prepared new set of ornaments

GMT 02:45 2017 Wednesday ,28 June

Designer prepared new set of ornaments
Arab Today, arab today France defies terrorism through tourism

GMT 15:18 2017 Saturday ,20 May

France defies terrorism through tourism
Arab Today, arab today Mai Al-Jeddawi presents décor ideas for Ramadan
Arab Today, arab today
Arab Today, arab today

GMT 08:23 2017 Saturday ,24 June

Actress Feryal Yussef received new drama offers

GMT 09:49 2017 Tuesday ,02 May

Girl barred from Malaysia chess competition

GMT 08:48 2017 Saturday ,06 May

Climate science: Bad news gets worse

GMT 16:25 2017 Sunday ,04 June

“Suhoor” is basic meal for fasting

GMT 06:31 2015 Thursday ,04 June

Pluto's unruly moons

GMT 11:09 2017 Sunday ,25 June

HUAWEI P10 the ‘guru’ of portrait shots

GMT 17:59 2017 Monday ,12 June

Designer Rania Adel reveals her new collection
Arab Today, arab today
Arab Today, arab today
 
 Arab Today Facebook,arab today facebook  Arab Today Twitter,arab today twitter Arab Today Rss,arab today rss  Arab Today Youtube,arab today youtube  Arab Today Youtube,arab today youtube
arabstoday arabstoday arabstoday arabstoday
arabstoday arabstoday arabstoday
arabstoday
بناية النخيل - رأس النبع _ خلف السفارة الفرنسية _بيروت - لبنان
arabstoday, Arabstoday, Arabstoday