toyota launches new brand tagline in middle east
Last Updated : GMT 06:49:16
Arab Today, arab today
Arab Today, arab today
Last Updated : GMT 06:49:16
Arab Today, arab today

To encompass trust and confidence reposed

Toyota launches new brand tagline in Middle East

Arab Today, arab today

Arab Today, arab today Toyota launches new brand tagline in Middle East

Toyota Motor Corporation new brand tagline called 'Akeed'
Dubai - Arab Today

Toyota Motor Corporation new brand tagline called 'Akeed' Toyota Motor Corporation has launched a new brand tagline called “Akeed” which aims to encompass the trust and confidence reposed in the brand by consumers throughout the Middle East region. This new tagline also reflects the evolution of Toyota and its new brand direction and commitment to develop more emotionally compelling products to connect with consumers. Toyota’s new advertising campaign with this new tagline is now engaging consumers on a Pan Arab basis with print advertisements and a brand new television commercial.
Nobuyuki Negishi, chief representative of Mena Representative Office, Toyota Motor Corporation, said: “Our communication objective behind Akeed is to assert that it’s the confidence gained through the absolute certainty and reassurance of Toyota ownership which gives consumers an emotional sense of satisfaction and attachment to the brand.
“Toyota tugs at the heart strings of car buyers in the region because it elicits a joy of ownership that comes from peace of mind, a legendary track record of fulfilled promises and an exciting range of vehicles which will continue to exceed consumer expectations well into the future.”
According to Toyota, the new tagline represented by the Arabic word “Akeed” was simply the best expression of the way the brand has been perceived in the region ever since its entry into the region so many years ago.
In that time, Toyota has become synonymous with quality and a sense of reassurance that the expression “Akeed” is emblematic of, so much so that selecting Toyota is an easy decision for most consumers in the region when buying a new car or upgrading from an existing one, the Japanese automaker said in a statement.
With “Akeed”, consumers are making a definitive statement to say that Toyota is their car and will continue to be a key part of their lives, according to the statement
Detailing the thought that has gone behind developing the tagline, Negishi added that results from extensive consumer research across the region also validated this new tagline with car buyers placing a lot of importance on Toyota’s heritage, its commitment to quality and safety, its constant track record of innovation in addition to its proven technological expertise.
Source: TradeArabia

arabstoday
arabstoday

Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

toyota launches new brand tagline in middle east toyota launches new brand tagline in middle east

 



Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

toyota launches new brand tagline in middle east toyota launches new brand tagline in middle east

 



GMT 13:38 2018 Thursday ,13 December

Maduro says meeting with Putin most useful in his career

GMT 02:04 2017 Sunday ,22 October

June22nd-July23rd

GMT 17:35 2017 Tuesday ,18 April

Saudi air force helicopter crashes, killing 12

GMT 22:10 2017 Monday ,07 August

26 killed in Punjab rainstorm

GMT 07:45 2017 Saturday ,19 August

Sudanese and Ethiopian Ministers discuss cooperation

GMT 20:11 2017 Friday ,20 January

Russia, Syria ink agreement to expand Tartus port

GMT 10:04 2017 Friday ,06 October

Rowida Atteiya bets on success of her new song

GMT 08:42 2017 Thursday ,27 April

HM King hails Spanish ties

GMT 09:05 2018 Sunday ,21 January

'Outskirts' Dawn' outstanding achievement

GMT 21:53 2015 Thursday ,03 September

Israel recovers ancient sarcophagus hidden by contractors

GMT 11:18 2018 Monday ,01 January

Maiduguri suicide attacks condemned

GMT 02:29 2016 Wednesday ,16 November

Iraqi Forces advance in Mosul offensive against Daesh
Arab Today, arab today
 
 Arab Today Facebook,arab today facebook  Arab Today Twitter,arab today twitter Arab Today Rss,arab today rss  Arab Today Youtube,arab today youtube  Arab Today Youtube,arab today youtube

Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2021 ©

Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2021 ©

arabstoday arabstoday arabstoday arabstoday
arabstoday arabstoday arabstoday
arabstoday
بناية النخيل - رأس النبع _ خلف السفارة الفرنسية _بيروت - لبنان
arabstoday, Arabstoday, Arabstoday