Arab Today, arab today al futtaim honda makes up for delivery disruptions
Last Updated : GMT 21:20:40
Arab Today, arab today
Arab Today, arab today

Al Futtaim Honda makes up for delivery disruptions

Arab Today, arab today

Arab Today, arab today Al Futtaim Honda makes up for delivery disruptions

Dubai - Arabstoday

There\'s nothing like a crisis to help people shift focus to options that may be available. The car dealership Al Futtaim Honda has done just that and is now reaping the benefits. Since June it has introduced a financing programme that eases the payment burden on buyers. It has put in place a used-car scheme for Honda while going after the corporate fleet market. All three initiatives have come in handy as the dealership deals with delivery disruptions caused by the March tsunami in Japan that completely disrupted Japan\'s automotive production capacities. This has forced local dealerships to think on their wheels, so to speak, in an attempt to create new revenue streams. \"This year we could have surpassed the 2010 numbers for Honda in the UAE if we had the product availability,\" said Mark Kass, regional managing director at Al Futtaim Honda, which also handles the brand in Oman, Qatar and Bahrain. \"The fallout of what happened in March set us back six months and we will not be back to full stock levels until the year-end. Only then will I have my house back in order. \"At the same time, it has allowed us to spend more time on things we had forgotten about — like fleet, PCP (personal contract purchase) and used cars.\" In the UAE and across the GCC, the Honda marquee has not had much of a standing among corporate fleet operators, who have historically preferred the other Japanese labels. Kass believes the time is ripe for change, especially now that its most popular model — the Accord — will be shipped in from a plant in the US. \"Whether the cars are produced in the US or in Japan, we want the models to appeal to fleet operators here,\" he said. \"For many of these customers we did not have anything in the ballpark for some time. Producing the cars in larger numbers outside Japan makes it easier for us now. \"We are not aiming for the rentals business; corporate leasing is going to be our target audience. And we are also prepared to take the products back.\" Fleet sales could make up 25 per cent of the dealer\'s volumes in the next two years or so, according to projections. But one thing will not change whatever the state of the market — Honda will not sell to taxi fleets. On used cars the dealership is seeing momentum. \"Earlier, it\'s true we didn\'t embrace the scheme,\" said Kass. \"What we are seeing now is it attracts buyers to the brand that we never had before — it brings people on the brand\'s ladder. Now, to come in and buy a City that is 12 months old for Dh40,000 is attractive.\" \"We have been running the programme since June, and because of the constraints we had on new car deliveries, our used cars are selling as quickly as we can get them out there.\" By early next year, the used-car programme would have been rolled out to Sharjah, Ajman, Umm Al Quwain, Ras Al Khaimah and Fujairah as well. In line with all these plans, each of the facilities will get an extensive upgrade as the dealer bids to qualitatively enhance the customer experience. \"We are talking about an A to Z redevelopment and by 2014 all our facilities will have been upgraded to the level we aimed for,\" said Kass. Successful strategy Sales of new Honda models in the UAE financed through the dealership\'s personal contract purchase (PCP) programme are getting the right numbers. Currently, such sales make up 17 per cent since it the programme was introduced in June and looks set to touch 20 per cent by the end of the year. One reason why Al Futtaim Honda fast-tracked the PCP programme was the decision by the UAE Central Bank to peg the maximum limit on vehicle financing to 80 per cent. After this came into effect in May, new car sales slipped significantly. PCP programmes offer buyers the option to commit to optimum monthly instalments for periods of up to three years.

Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

Arab Today, arab today al futtaim honda makes up for delivery disruptions Arab Today, arab today al futtaim honda makes up for delivery disruptions

 



Arab Today, arab today
Arab Today, arab today Saudis await visitors but will they come?

GMT 11:54 2017 Thursday ,23 February

Saudis await visitors but will they come?
Arab Today, arab today Sarah Belamesh designs antiques of "ceramic"

GMT 19:45 2017 Monday ,20 February

Sarah Belamesh designs antiques of "ceramic"
Arab Today, arab today Blind sheikh buried in Egypt

GMT 06:32 2017 Thursday ,23 February

Blind sheikh buried in Egypt
Arab Today, arab today Media host Mona Iraqi stresses her show's success

GMT 15:32 2017 Wednesday ,22 February

Media host Mona Iraqi stresses her show's success

GMT 11:19 2017 Sunday ,19 February

Syrian Khallouf Trading Company launches two new cars

GMT 10:37 2017 Thursday ,16 February

Motorsport fans encouraged to buy GP tickets

GMT 13:21 2017 Wednesday ,15 February

200 Teslas to join Dubai Taxi fleet

GMT 21:20 2017 Tuesday ,14 February

Tesla brings electric cars to supercar-loving UAE

GMT 05:55 2017 Monday ,13 February

Careem scheme aims to help refugees

GMT 05:51 2017 Monday ,13 February

Al Fahim Group unit revelas strong growth
View News in Arabic - Auto: أخبار السيارات
Arab Today, arab today
Arab Today, arab today
Arab Today, arab today To hold social dialogue over secondary school

GMT 07:43 2017 Wednesday ,22 February

To hold social dialogue over secondary school
Arab Today, arab today UK appoints 1st Scotland Yard chief in 188 years

GMT 05:14 2017 Thursday ,23 February

UK appoints 1st Scotland Yard chief in 188 years
Arab Today, arab today Ex-yoga missionary unleashes rage

GMT 12:16 2017 Thursday ,23 February

Ex-yoga missionary unleashes rage
Arab Today, arab today Pluto's unruly moons

GMT 06:31 2015 Thursday ,04 June

Pluto's unruly moons
Arab Today, arab today Tesla back into red but revenue grows

GMT 07:27 2017 Thursday ,23 February

Tesla back into red but revenue grows
Arab Today, arab today Nissan enhances sales in most markets

GMT 14:08 2017 Monday ,20 February

Nissan enhances sales in most markets
Arab Today, arab today Salma Rashid happy for 'A Whisper of Love'

GMT 05:19 2017 Tuesday ,21 February

Salma Rashid happy for 'A Whisper of Love'
Arab Today, arab today Milan laughs while Rome cries

GMT 10:28 2017 Wednesday ,22 February

Milan laughs while Rome cries

GMT 06:41 2017 Monday ,20 February

Janat pleased for issuing 'Good Morning'

GMT 12:35 2017 Tuesday ,21 February

63-Year-Old Woman Delivers Baby

GMT 14:29 2017 Monday ,20 February

Prepares to present her new collection

GMT 15:53 2017 Tuesday ,21 February

Small ponds have outsized impact

GMT 23:29 2017 Thursday ,16 February

Home built on sand castles-style costs $8m

GMT 07:51 2017 Wednesday ,22 February

Mom's immune system accepts babies

GMT 17:46 2017 Saturday ,18 February

Tourist guide reveals methods of tourist attractions

GMT 13:12 2015 Saturday ,09 May

Sheikh Sultan opens Sharjah Centre

GMT 19:10 2017 Friday ,17 February

Hats, scarves add beauty to women
Arab Today, arab today
Arab Today, arab today
 
 Arab Today Facebook,arab today facebook  Arab Today Twitter,arab today twitter Arab Today Rss,arab today rss  Arab Today Youtube,arab today youtube  Arab Today Youtube,arab today youtube
arabstoday arabstoday arabstoday arabstoday
arabstoday arabstoday arabstoday
arabstoday
بناية النخيل - رأس النبع _ خلف السفارة الفرنسية _بيروت - لبنان
arabstoday, Arabstoday, Arabstoday