Gawker Media, the embattled gossip and celebrity online news group, said Friday it had reached to deal to sell its brand to publisher Ziff-Davis in a bankruptcy auction.
Ziff-Davis, part of the j2 digital media group and known for its hobby magazines, will acquire the brands from Gawker, which faces a $140 million court award for releasing a sex tape of wrestler Hulk Hogan.
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